Unconventional ideas for teaching and learning.

Client: PetEdge

Theme: Business-to-Business On-hold message for professional groomers and retailers

Client: PetEdge:

Theme: Launch of new Fish/Bird/Small Animal Product Line

Thank you for calling PetEdge. Our next available associate will be with you shortly.

SFX: Bird calls/parrot sounds, bubble and water sounds, small animal scurrying noises. Fade out.

PetEdge has expanded its product lines into three new categories that are available only to dealers:

SFX: Bird calls/parrot sounds quickly fade in volume as voice-over comes up.

Brainy Bird is a complete line of high-quality avian care products designed to accommodate small, medium, and large-sized birds. Add Brainy Bird products to your inventory and watch customers flock to you.

SFX: Bubble and water sounds quickly fade in volume as voice-over comes up.

Cambridge Aquatics offers everything customers need to create a safe and scenic underwater environment. Cambridge Aquatics products are attractively packaged and priced to encourage customers to purchase from independent retailers such as you.

SFX: Small animal scurrying noises sounds quickly fade in volume as voice-over comes up.

Ferrets, hamsters, mice, and gerbils have special needs that our new Biddie Buddies line addresses with exercise wheels and balls, habitats, cages, feeders, treats, and small pet carriers. All Biddie Buddies products are manufactured to high standards that will please your customers; all are priced with healthy profit margins that will please your bottom line.

All of our associates are currently assisting other customers. Please have your order ready and the next available associate will assist you.

Our new dealer-only brands for fish, birds, and small animals will please your customers with their quality and clever designs, and you'll love the profits they bring. Be sure to ask your associate for product recommendations from our new and exciting dealer-only brands: Cambridge Aquatics, Biddie Buddies, and Brainy Bird.

SFX: Quick parrot squawk

Male Voice

Thank you for calling PetEdge. Our next available associate will be with you shortly.

Do you know the sound you never want to hear a groomer make? Listen.

SFX: Dog panting quietly. Groomer humming while she works. The sound of scissors snipping hair for a few seconds followed by the groomer groaning, "Oops!"

That's the sound and it can only be prevented by one thing: experience. To address this need, PetEdge has a new product to allow groomers-in-training or seasoned professionals to hone new techniques, the Top Performance Model Dog. Now you can practice your scissoring, brushing, and styling on this lifelike dog mannequin that is covered in 100% acrylic fur. This fur can be washed, cut, dried, and even dyed to substitute for any breed you want to groom or style you want to learn. A tip-resistant model that stands upright on plastic feet, our Model Dog is ideal for competitions or grooming schools. It can also be used to showcase your styling expertise in your salon. Be sure to ask your associate about the Top Performance Model Dog, only from PetEdge!

All of our associates are currently assisting other customers. Please have your order ready and the next available associate will assist you.

SFX: Fade in. A wild New Year's Eve Party. "Auld Lang Syne" playing in the background, glasses clinking, multiple conversations. A cheer: "Happy New Year!" Fade out.

The PetEdge January Jump-start sale will get the New Year off to a great start for you. We are offering deep discounts - up to 60% - on a variety of hot-selling products that you can resell for bigger-than-ever profits. But you need to act fast, because these super-low prices end January 18, 2008. Now’s your chance to offer a wide range of winter pet apparel to your customers, while the weather calls for it, and take advantage of these special prices. Increase your collar and lead sales with a variety of our top-selling products that are now on sale. Create a sales buzz with our unique gifts for pet lovers, now priced below our already-low wholesale prices.

Be sure to ask your associate about our January Jump-Start Sale so you can save up to 60 percent on all sorts of popular, easy-sell products. Don’t miss out! This terrific sale ends January 18, 2008.

No music

Male Voice